Is SEO Dead?

When you don’t get positive results out of your SEO efforts, you will question whether SEO is dead or not.

If you are reading this article, you would be having that question in your mind as well. Well, SEO is not yet dead. It is true that SEO has been subjected to multiple algorithm changes and technological advancements throughout the past. However, SEO is still alive and you will be able to receive outstanding results by sticking to the right methodologies.

That’s where you need to understand what the outdated SEO techniques and what SEO techniques can deliver promising results to you in 2019. Ask a specialist in SEO Services in Vadodara about it and he will tell you that SEO techniques must be effective and well-created.

4 of the outdated SEO techniques

Some of the techniques that we used are currently outdated. When you try those SEO techniques, you will not be able to receive any positive results. Here is a list of 4 such outdated SEO techniques. If you are still working on these techniques, you need to stop spending your time, effort and money on it.

1. Getting backlinks at any cost

Back in the day, backlinks contributed a lot towards the search engine rankings that you could get. As a result, website owners were looking forward to get backlinks at any cost. This method is no longer in a position to deliver positive results to you.

Leading search engines, such as Google now monitors the link schemes. If you overload link exchanges, or if you flood bookmark or directory websites, you will not be able to gain any prominent results in SEO. You cannot build backlinks as much as possible and boost your rankings.

Instead, you will need to develop backlinks from the relevant websites in a natural manner. That’s why you need to refrain from purchasing backlinks at any cost.

2. Focusing more on the exact match domains

Focusing on exact match domains can be considered as another outdated SEO technique. In the past, the domains that were created from the exact match domain names had a high possibility of ranking on the first page of Google search results. People manipulated this and websites with invaluable content came to the top of search engine results. Hence, Google introduced an update and this trick is no longer valid.

Now the impact created by the exact match domain with your keyword is not in a position to provide any significant results to you with boosting your rankings. Therefore, you shouldn’t purchase such a domain by wasting your money unnecessarily.

3. Focusing more on the quantity of content over quality

When you add the targeted keyword as much as possible in your content, you had the opportunity to bring your website to the top of search engine results. As a result, people started adding more and more low-quality content into their websites. They were only concerned about quantity and they wanted to get the target keyword mentioned many times. This method is no longer supported by Google. Therefore, sticking to this method will not provide any distinct results with securing your search engine rankings.

4. Overusing the keyword

If a specific web page had too many keywords, it could get indexed easily on the search engine results. This gave life to keyword stuffing. In other words, people started adding keywords as much as possible into the website. This gave life to unnatural wording.

People who visited the website could not read content at al. That’s because the entire website has been filled with a large number of keywords. Google and other search engines noticed it and started providing low priority to keyword stuffing. As a result, you can think about adding it to ineffective SEO techniques.

3 alive SEO techniques

With the understanding about ineffective SEO techniques, you need to understand what the alive and well SEO techniques are as well. Here is a list of 3 such effective SEO techniques that you can consider.

5. Focus more on user experience

You need to think about creating an outstanding user experience through your website. Google is taking a look at the user experience that you create. If you are creating a better user experience, your website will be taken to the top of the search engine results. There are few factors, which can contribute towards the user experience that you deliver. Mobile responsiveness and page load time are some of the most prominent factors out of them.

6. Increase the readability

You should go ahead and increase the readability of your website as well. That’s where you need to organize content. Then the visitors can go through the content and read what you have included in the website effortlessly. You should also use the header tags and title tags effectively, so that you improve readability. You must also maintain a clear structure in the content that you have on the website. Then you can get positive results and enjoy ranking your website on the top of search engine results.

7. Be ready for the voice search

Voice search can be considered as the newest SEO factor. You need to keep a close eye on it. More and more people conduct voice searches nowadays. AI is playing a major role behind this fact. Therefore, you need to get ready for voice search and make sure that you have structured data on the website. With this, you will be able to get your website easily indexed on the top of search engine result pages.

As you can see, SEO is not dead. However, the SEO methodologies that you need to follow have changed. Therefore, you need to make sure that you are not spending your time and effort on the ineffective SEO methods. Instead, you should be spending more time on the effective SEO Strategies in Vadodara.

If you are looking for the ways to improve traffic on your website or want to improve search engine rankings of your website or targetted keywords Akshar Technologies we also provide Marketing services like SEO Services in Vadodara, Search Engine Optimization in Vadodara, Online Marketing in Vadodara, Internet Marketing in Vadodara, Digital Marketing in Vadodara, Web Marketing Consulting in Vadodara, SEO Strategies in Vadodara, and much more.

Contact us online or you can send us an email at info@akshartechnologies.com.